Sex Toys Selected for RFSU
RFSU is a consumer goods and manufacturing company which sells products through several channels such as online shops, grocery stores, gas stations, pharmacies and similar. The primary markets are the Nordic countries Sweden, Finland, Norway and Finland.
RFSU is a commercial entity where the surplus goes back to our owners, the Swedish Association for Sexuality Education (RFSU) which carry out long-term advocacy for human and sexual rights nationally and internationally.
The brief was to make packaging design for their own selected sex toys.
The final design are visualizing pleasure as fireworks and a pattern of colorful sparks. Being tasteful and understandable at the same time.
Design:
Lisa Öberg
Wille Larsson
Amore Creative Studio, 2021-2022